Response from MEC

August 13, 2012 § Leave a comment

Hi G,

Sorry to hear you’ve decided to withdrawal your membership based on MEC’s
new billboard advertising in North Vancouver.

I’ve attached a membership withdrawal form, which you can complete and
return at your convenience.  Once the withdrawal has been processed you will
receive a cheque for the balance of your membership (please be advised that
the receipt of your cheque may take upwards of a few months as cheques are
only printed a few times a year).

For what it’s worth, this decision was not made lightly and due diligence
was done in advance with respect to the concerns you highlighted.  As a
result, MEC believes that this is a good way to raise the awareness of our
stores while minimizing the impact attached to outdoor media, particularly
as we’ve evolved away from what was our traditional marketing strategy, the
printed catalogue.

Please don’t hesitate to call or email if you have any questions or concerns
regarding the withdrawal process, or otherwise.

Kind Regards,

MEC Service Centre

Mountain Equipment Co-op
130 W. Broadway
Vancouver BC V5Y 1P3


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